erikaPARTIDA / CREATOR + FOUNDER Contact
Erika smiling outside in the sunshine
hi, I'm Erika.

LOS ANGELES · MOTHERHOOD + LIFESTYLE

ERIKAPartida

Creator + founder of The Mommy Compass

Family life. Useful finds. Brand stories worth sharing.

Work with meDownload PDF
TheMommyCompass.com
A day at Kidspace
FAMILY EXPERIENCES
HOME + FAMILY FINDS
TikTok647.9Kpinned video views@uhhmerika
Instagram490Kshared Reel views@uhhmerika + @themommycompass
Facebook133,218guide post views@themommycompass

Selected post totals · Oct 4, 2026. Kidspace is one shared Instagram post.

MEET ERIKA

A MOM FIRST.
A creator, always.

I'm Erika, a Los Angeles mom of two, lifestyle creator and founder of The Mommy Compass. I share motherhood, autism parenting, useful finds and family experiences through real life.

  • Family + motherhood
  • Autism + parenting
  • Kids + experiences
  • Beauty + lifestyle
  • Home + family finds
  • Travel + adventures

SELECTED WORK

REAL LIFE.
Worth sharing.

Useful finds, family experiences and local guides.

TikTok / @uhhmerika

Halloween neighborhood walk

647.9Kvideo views

Largest view count visible in the supplied profile

View TikTok profile
A day at Kidspace
Instagram / @uhhmerika + @themommycompass

A day at Kidspace

490KReel views

Shared Reel / one post total

Watch the Reel
Facebook / @themommycompass

Oct 2-4 weekend guide

133,218post views

Highest in the supplied 28-day ranking

Visit the Facebook page
Instagram / @themommycompass

Family-friendly Halloween map

1.6Kpost views / 42 shares

Highest in the supplied 30-day ranking

Visit Instagram profile

Post snapshots: Oct 4, 2026

Recent Reels

INSTAGRAM / @uhhmerika
Reel
HOME + FAMILY FINDS

Manual carpet cleaner

200.1KReel views
1.6Kshares
Watch the Reel
Reel
Bluey + Nex Playground
KIDS + FAMILY PLAY

Bluey + Nex Playground

28.6KReel views
307shares
Watch the Reel
Reel
FAMILY EXPERIENCES

See ya! / family outing

3.8KReel views
29shares
Watch the Reel

Selected Reels from the supplied 30-day Instagram ranking · captured Oct 1, 2026.

AUDIENCE + PERFORMANCE

BEYOND THE
follower count.

INSTAGRAM / @uhhmerikaSep 3 - Oct 3, 2026 / 30-day export
268KReel views
207Kviewers
5.4Kfollowers in export

2.1K shares / 2.1K saves / 13 Reels

Reporting details

Source: Edits export. Rounded as shown; other insights aggregate Reels and posts.
Captured Oct 4, 2026.

TIKTOK / @uhhmerika

2,759profile followersSnapshot: Oct 4, 2026

Earlier TikTok analytics

Aug 28 - Sep 24, 2026

70.8Kpost views
239shares

Source: supplied TikTok Analytics. Reporting window shown above; not live analytics.
Captured Sep 25, 2026.

MY FAMILY DISCOVERY PLATFORM

THE MOMMY
Compass.

The Mommy Compass helps Los Angeles parents find family outings, useful finds and honest recommendations, from toddler play to teen adventures.

Explore the website

Guides families save

FACEBOOK / @themommycompass
Facebook / @themommycompass

Oct 2-4 weekend guide

133,218Facebook post views

Post details

3,644 engagements / 126 follows
Posted Oct 2 / snapshot Oct 4, 2026

The Mommy Compass weekend guide for September 11-13, 2026, cropped from the supplied Facebook post
Facebook / @themommycompass

Sep 11-13 weekend guide

88,765Facebook post views

Post details

2,462 engagements / 113 follows
Posted Sep 11 / snapshot Oct 4, 2026

The Mommy Compass Halloween map cropped from its supplied Facebook post
Facebook / @themommycompass

Family-friendly Halloween map

46,165Facebook post views

Post details

1,330 engagements / 25 follows
Posted Sep 29 / snapshot Oct 4, 2026

Facebook / @themommycompass · captured Oct 4, 2026. Organic portfolio examples; not paid campaign results or current event listings.

More published guides 3 examples
Weekly family guides

Sep 21-27 kids weekly guide

39,921Facebook post views

Last 28 days / snapshot Oct 4, 2026

Daily family discovery

Today in LA / Sep 21

31,599Facebook post views

Last 28 days / snapshot Oct 4, 2026

Teen + family guides

Sep 14-20 teen weekly guide

20,097Facebook post views

Last 28 days / snapshot Oct 4, 2026

a little direction for LA families

Family plans,
made easier.

  • Today in LA
  • Weekly + weekend guides
  • Seasonal guides + maps
  • Explore LA Finder
Explore LA Finder

Facebook / @themommycompass

28-day snapshot captured Oct 4, 2026

578,207content views
13,241engagements
1,008follows during reporting period
71.9%followers in Los Angeles
95%women followers
Reporting details

Ages 25-34: 30.1% / ages 35-44: 52.5% / 99.2% United States
Follower demographics / captured Oct 4, 2026

1,008 follows during the 28-day reporting period. Content views, mainly photo posts; views are not unique reach. The 90-day report is recorded separately.

Instagram audience + performance

Instagram / @themommycompass

Sep 4 - Oct 3, 2026 / 30 days

25,682content views
691followers / Oct 4 snapshot
832interactions

Instagram followers: 94.1% women
Ages 25-34: 31.5% / ages 35-44: 57.7%
96.2% United States / captured Oct 4, 2026

30-day account content views and interactions. Followers: profile snapshot Oct 4, 2026. Instagram reported separately from Facebook; views are not unique reach.

Website analytics / dated GA4 overview

GA4 / TheMommyCompass.com

Sep 26 - Oct 4, 2026

127active users
335page views

Nine completed reporting days; not monthly traffic. Captured Oct 5, 2026.

THE WEBSITE

A PLACE TO
discover.

TheMommyCompass.com

Daily ideas, family guides and the Explore LA Finder help parents plan their next outing. Brands can join the discovery through sponsored guides and Featured Finder placements.

Visit the websiteExplore LA Finder
Today + this weekendTimely family plans with useful visit details.Explore LA FinderPlaces, activities and seasonal events on the map.Family guides + findsIdeas to save, useful products and family resources.Website partnershipsSponsored guides and Featured Finder placements.

WORK WITH ME

YOUR BRAND.
Our next story.

Choose creator content, a local feature or a little of both.

Erika / @uhhmerika

Creator content

Products and experiences, shared through real family life.

  • Reels, Stories + TikTok
  • UGC + product demos
  • Family coverage + photography

Reel from $350

The Mommy Compass

Local discovery

Reach parents planning their next Los Angeles outing.

  • Sponsored family guides
  • Featured Finder placements
  • Website features + local coverage

Guide from $250

Combined partnerships

Experience + discovery

Pair creator storytelling with a local family guide.

  • Creator Reel + family guide
  • Content + Finder placement
  • Custom campaigns + website stories

Package from $650

See packages, deliverables and add-ons.

View rate card

Starting rates in USD. Usage, exclusivity and travel are scoped separately.

Current collaboration records Paid, gifted + affiliate

Paid sponsorships

First Ride On

Accepted

Family event coverage + ride-on product content.

Gifted partnerships

Little Land

Accepted

Family play-space experience + an Instagram Reel.

Reading.com

Accepted

Membership exchange for an Instagram Reel + Story.

Affiliate campaigns

Shef Creator Kitchen

In progress

Meal-plan content through a commission-based creator campaign.

Accepted and in-progress arrangements; completed campaign results are not claimed.

LET'S CONNECT

LET'S CREATE
together.

Send your brand, timing, deliverables and usage needs.

Download PDF
ERIKA / CREATOR + UGC
MOMMY COMPASS + COMBINED CAMPAIGNS
ERIKA PARTIDA / RATE CARD
October 2026 / USD

Starting rates.

Creator content, local discovery or a little of both. Final scope and usage are agreed before booking.

Erika / @uhhmerika

Creator content

Instagram Reel

from $350

One edited 15-45 sec Reel, caption and brand tag, published on @uhhmerika.

Creator posting; brand reuse quoted separately.

Discuss this package

TikTok video

from $250

One edited 15-45 sec video, caption and brand tag, published on @uhhmerika.

Creator posting; brand reuse quoted separately.

Discuss this package

UGC video

from $250

One edited 15-45 sec vertical video delivered to your brand. No creator posting.

Includes 30 days of organic use on your brand-owned social accounts.

Discuss this package

The Mommy Compass

Local discovery

Sponsored social guide

from $250

One custom family guide graphic and caption, published on Mommy Compass Facebook + Instagram.

Social publishing; website article and on-site filming quoted separately.

Discuss this package

Featured Finder placement

from $100

One sponsored placement in LA Finder for 30 days, using your supplied business details and image.

Website placement only; no social post included.

Discuss this package

Erika + The Mommy Compass

The family discovery package

Creator + local campaign

from $650

One Instagram Reel + three Story frames on @uhhmerika, plus one Mommy Compass guide graphic and caption on Facebook + Instagram.

Creator and guide publishing. Brand reuse, website placements and TikTok quoted separately.

Discuss this package

Add-ons

Three Instagram Story frames

From $100

Published on @uhhmerika; add to a creator campaign or book separately.

30-day brand ad use

From $100 / video

One finished video in ads run from your brand accounts. Partnership ads and longer terms quoted separately.

Custom extras

By quote

Raw footage, reshoots, extra concepts, exclusivity, travel and website articles.

Scope + usage
  • One concept and one consolidated round of minor edits included per creative deliverable. Reshoots are quoted separately.
  • Products, event admission and travel are separate from the creative fee. Timing is agreed before booking.
  • Organic brand reuse is included only where stated. Paid ads, partnership ads and exclusivity are separate.

Have something else in mind?

Discuss a custom package